BILL BACON, BACON’S FURNITURE COMPANY TESTIMONIAL
This is a transcription of an audio testimonial. The question poised to PFP clients is: If another
retailer called you to ask about what Planned Furniture Promotions did to assist them, what would
Bill Bacon, the President of Bacon’s Furniture in Port Charlotte in Sarasota, FL
This is Bill Bacon, the President of Bacon’s Furniture in Port Charlotte in Sarasota, FL. We’ve been in
business since 1977. One of our major stores in Sarasota, FL that the property was bought out from
under us basically, and we decided that we had to liquidate that store, because we own all of our
In choosing who to do business with, we decided to investigate several different companies, because
there are a lot of them out there, and we came to the conclusion that PFP had the right types of people
to run our program, because we were going to continue to stay in business in the area, just in a smaller
location, and because of that reputation and the quality of the people, we picked them over some of the
The reason we picked PFP is first of all, their management flew down and met with me. They had a
grasp and the understanding of what I was going through with the decision to liquidate a store, and I felt
like they understood it better than most of the others we interviewed. They really had a concern about
keeping our reputation intact, and that was very important to me.
The other thing that was important to me was the financial soundness of the company I was dealing
with, and PFP certainly is strong financially, and that was a concern for me, and I felt like they overcame
that with the information that they gave me.
The length of the sale was for 5 ½ months. The first part of the sale was basically a selling type of
environment before we could do the liquidation at the end. The end results were basically we were able
to convert our inventory to cash. PFP met my expectations. I felt like I came out of the program, and
with all of the liquidation, all of the complexities of a liquidation, and we ended up making profit on it,
which is very important to me, as well as liquidating our inventory.
In general, it would have been difficult for me to do this sale, since I have other stores that I have to
operate at the same time, so I would highly recommend PFP, because they did what they said. As
painful as it is to close a store, and try and liquidate it and get it correct, you know, they did everything
they said they would do.